StationCreator: The Future Of TV…

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I was just introduced to an exciting new company called StationCreator. StationCreator is focused on creating the framework needed for the virtual aggregation, scheduling, and play back of web based video content. They have put together a brief overview of the framework they provide:

I have been working with StationCreator for about two weeks now and am very impressed by what they have accomplished in this first release of the product/service (in fact, it’s still in beta, making it all the more impressive)

To get the feel for what working with StationCreator is like, I put together a basic channel focused on Web Video Production. It is built up from web videos that I have watched in this area. The videos are all scheduled to play at specific times in a sequence – a perfect ‘lean back’ model familiar to everyone comfortable with today’s traditional television experience:

The internet is clearly going to become the dominant means of distributing media over the next decade – maybe even faster. Though it is still in beta, StationCreator is ahead of the curve in this regard, and is definitely a company to watch.

I plan to follow this post up with a more detailed video, covering a typical production workflow supported by StationCreator and touching on some of the key markets that could benefit from it. This is a powerful product that is coming to market at just the right time – I’m really glad they’ve given me an early look…

More to come, so stay tuned…

Hulu Desktop…

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For those who remember the dust-up between between Hulu and Boxee, it became clear earlier this year why they couldn’t come to terms on working together – Hulu also wants to own the 10′ Media experience and had no intention of helping a competitor.

Their own offering – “Hulu Desktop” – is described in this video:

Taking a cue from Apple’s Front Row media design, Hulu Desktop lets you use a simple 6 button remote to navigate to and play any content they make available. While it lacks any of the socially anchored features provided by Boxee (beyond ratings), Hulu Desktop does provide a simpler interface for those focused solely on content.

And content is Hulu’s biggest asset.

The interface works smoothly and intuitively, and shows a great deal of refinement for a “version 1″ release. The one MAJOR thing lacking that I had expected in Hulu Desktop is a way to ‘record’ shows for playback when disconnected from the internet. Maybe in a future release…

What Hulu Desktop ISN’T is a full media portal. You can’t integrate your Netflix account or stream media you have stored locally. It’s just about the programming that’s available through Hulu – but for many that won’t be much of a limitation.

If you haven’t tried it out, it’s definitely worth a look.

You can download it here for either Mac and PC.